The Female LAM Initiative
The GIEVA-WaterAid’s Female Local Area Mechanic (LAM) initiative is a project birthed from the extensive work of GIEVA with Microsoft Corporation.
It is a Technology-Driven Application Project for Digital Engagement of the WaterAid’s accredited Female Entrepreneurs to use as a social-selling platform on both the web and mobile applications.
Core Purpose
This project aims at overcoming challenges faced by entrepreneurial women in social selling, by addressing two key aspects.
First, it enhances the cohort’s effectiveness by integrating the latest trends in Generative AI and equipping them with the knowledge and skills to apply prompt engineering effectively in their services.
Second, the website application establishes a robust online presence for
the cohort, enabling their services to reach a global audience and significantly increasing their visibility and accessibility.
GIEVA’s Role
GIEVA developed a set of digital tools, both web and mobile apps, designed to support the Female LAM ecosystem:
Mobile Apps
LAM Provider App: A mobile application built for female WASH mechanics to help them find and manage jobs in their communities. It includes features like:
- Job notifications (local WASH service requests)
- Booking and schedule management
- Client communication tools
- Profile building and secure payments integration
This app makes it easier for LAMs to connect with customers and grow their technical services business. Google Play
LAM Client App: A companion mobile app for customers seeking WASH services. It allows users to:
- Search and hire local verified WASH specialists
- Book services easily
- Communicate with service providers
- Pay securely and rate services provided
This client app helps drive demand for LAMs’ skills and streamlines access to water and sanitation services for communities.
What This Means for Female LAMs
By developing both a provider app and a client app, GIEVA has:
- Enabled trained women mechanics to find work easily and get paid
- Created a platform where communities can request and receive WASH services
- Strengthened the digital ecosystem supporting WaterAid’s Female LAM initiative
- Promoted local entrepreneurship and economic empowerment through technology
This digital platform complements capacity‑building and training efforts, helping female LAMs turn their technical skills into sustainable income and community impact.